Title: ConversionQuality
Author: gerardcuenca
Published: <strong>16 ខែ​មីនា, 2026</strong>
Last modified: 16 ខែ​មីនា, 2026

---

ស្វែងរក កម្មវិធីបន្ថែម

![](https://s.w.org/plugins/geopattern-icon/conversionquality.svg)

# ConversionQuality

 By [gerardcuenca](https://profiles.wordpress.org/gerardcuenca/)

[Download](https://downloads.wordpress.org/plugin/conversionquality.2.2.2.zip)

 * [Details](https://km.wordpress.org/plugins/conversionquality/#description)
 * [Reviews](https://km.wordpress.org/plugins/conversionquality/#reviews)
 *  [Installation](https://km.wordpress.org/plugins/conversionquality/#installation)
 * [Development](https://km.wordpress.org/plugins/conversionquality/#developers)

 [Support](https://wordpress.org/support/plugin/conversionquality/)

## Description

**Stop wasting budget on low-quality leads.** ConversionQuality helps you identify
which marketing campaigns generate actual qualified prospects, not just form submissions.

#### The Problem

Traditional analytics show you CONVERSIONS, but not QUALITY:
 * Campaign A: 100 
conversions at €50 each = €5,000 spent * But only 20 are qualified leads you can
actually close * **Real cost per quality lead: €250** (not €50!)

#### The Solution

ConversionQuality lets you **rate every lead** (1-5 stars) after contacting them—
via email links or the ConversionQuality.com dashboard — then shows:
 * Cost per
HIGH-QUALITY lead (4-5 stars) * Which campaigns/keywords generate qualified prospects*
Which traffic sources waste your budget * Compare quality across Google Ads, Facebook,
organic, direct traffic

#### Key Features

**✓ Multi-Source Lead Tracking**
 Track leads from ANY traffic source: * Google 
Ads (Search, Display, Shopping, Performance Max) * Facebook & Instagram Ads * Microsoft
Ads (Bing) * Organic search (Google, Bing) * Direct traffic * Email campaigns * 
Referral sources

**✓ Lead Quality Rating System**
 * Rate leads 1-5 stars via email links or ConversionQuality.
com dashboard * Mark leads as “Unreachable” if they don’t respond * Add notes to
each lead for context * See quality breakdown by campaign

**✓ Multi-Form Plugin Integration**
 * Contact Form 7, Ninja Forms, WPForms, Gravity
Forms, Formidable Forms, Elementor Pro, Forminator, Fluent Forms, Avada Forms, Quform*
Automatic tracking of form submissions from any supported plugin * Email rating 
links sent to you (not the customer) * One-click rating without WordPress login *
Per-form configuration with individual settings

**✓ Conversion Monitor**
 * See latest conversions in your WordPress admin panel*
View rating status, source, campaign, and landing page at a glance * Device detection(
mobile/desktop) from screen size * Direct link to full dashboard on ConversionQuality.
com

**✓ Automatic Tracking (opt-in)**
 * JavaScript tracker injected on all pages once
you enable it in settings * Captures first visit data (landing page, referrer) *
Tracks UTM parameters, gclid, fbclid * No cookies — uses localStorage for session
data

**✓ Privacy & Security**
 * Cookie-free: uses localStorage (client-side) for visit
data, conversions sent server-side via API * IPs anonymized (only first 2 octets
visible) * Data encrypted in transit (HTTPS) * Compatible with consent management
platforms (Cookiebot, etc.)

#### Who Is This For?

 * **B2B companies** tracking lead quality from paid ads
 * **Service businesses** (lawyers, consultants, agencies)
 * **High-ticket offers** where lead quality matters more than volume
 * **Marketing agencies** managing campaigns for clients
 * **Anyone frustrated** with Google Ads “conversions” that don’t convert

#### How It Works

 1. **Install & activate** this plugin
 2. **Get your API key** from [conversionquality.com](https://conversionquality.com)
 3. **Enter API key** in plugin settings
 4. **Enable tracking** – tracker.js auto-injected on your site
 5. **Rate leads** as they come in (via email links or ConversionQuality.com)
 6. **Analyze data** on ConversionQuality platform

#### Multilingual Support

Fully translated interface:
 * 🇬🇧 English * 🇪🇸 Spanish (Español) * More languages
coming soon (French, German)

#### Requirements

 * WordPress 5.0 or higher
 * PHP 7.4 or higher
 * Active ConversionQuality account (free trial available)
 * One of: Contact Form 7, Ninja Forms, WPForms, Gravity Forms, Formidable Forms,
   Elementor Pro, Forminator, Fluent Forms, Avada Forms, or Quform (optional, for
   form integration)

#### Privacy & GDPR Compliance

This plugin sends conversion data to conversionquality.com servers for analysis:
***
Data collected**: Page URL, referrer, UTM parameters, anonymized IP, device type,
user agent * **Data NOT collected**: Personal information, cookies, cross-site tracking***
User rights**: Clients can request data deletion at any time * **Legal basis**: 
Legitimate interest for marketing analytics

For full privacy policy, visit: [conversionquality.com/privacy](https://conversionquality.com/privacy)

#### Links

 * [Website](https://conversionquality.com)
 * [Documentation](https://conversionquality.com/docs)
 * [Support](https://conversionquality.com/support)

### External Services

This plugin is a client for the **ConversionQuality** SaaS platform. In order to
function, it communicates with ConversionQuality servers in the following situations:

 1. **Tracker script** — When the site owner enables “Automatic Tracking” in the plugin
    settings, a JavaScript file (`tracker.js`) is loaded from `https://conversionquality.
    com`. This script captures anonymous visit data (landing page, referrer, UTM parameters,
    anonymized IP, device type) and sends it to ConversionQuality servers each time
    a tracked conversion event occurs (e.g. a form submission, a click on a tracked
    link). **This feature is disabled by default** and must be explicitly enabled by
    the site administrator.
 2. **Form integration** — When a supported form plugin (CF7, Ninja Forms, WPForms,
    etc.) detects a submission and the site owner has enabled form tracking, a server-
    side API request is sent to `https://conversionquality.com/api/track.php` to register
    the conversion.
 3. **Dashboard data** — When an administrator views the Conversions tab in the plugin
    settings, a request is made to `https://conversionquality.com/api/get-leads.php`
    to retrieve the most recent conversions for display.

No data is ever transmitted without the site administrator having first entered 
a valid API key and enabled the relevant feature.

**Service:** ConversionQuality (https://conversionquality.com)
 **Privacy Policy:**
https://conversionquality.com/privacy **Terms of Service:** https://conversionquality.
com/terms

### Privacy & Data Collection

**What data is collected:**
 * Page URLs visited on your site * Referrer (where 
visitor came from) * UTM parameters and click IDs (gclid, fbclid, msclkid) * Anonymized
IP address (only first 2 octets, e.g., 192.168.xxx.xxx) * Device type (mobile, tablet,
desktop) * User agent string (browser information) * Screen resolution * Form submission
data (if form integration enabled)

**What data is NOT collected:**
 * Cookies * Personal identifiable information (
names, emails) – unless voluntarily submitted via forms * Cross-site tracking * 
Browser fingerprinting * Behavioral tracking beyond your website

**Where data is sent:**
 All tracking data is sent to ConversionQuality servers (
conversionquality.com) via secure HTTPS connection for analytics processing.

**Data retention:**
 * Active leads: Retained as long as your ConversionQuality 
account is active * You can delete any lead data at any time from your ConversionQuality
dashboard * Account deletion removes all associated data within 30 days

**Legal basis (GDPR):**
 Legitimate interest for marketing analytics and business
optimization.

**User rights:**
 * Right to access: Request copy of your data * Right to erasure:
Request deletion of your data * Right to objection: Opt-out of tracking * Contact:
privacy@conversionquality.com

For complete privacy policy, visit: [https://conversionquality.com/privacy](https://conversionquality.com/privacy)

## Screenshots

 * [[
 * **Settings** – Configure your API key, enable auto tracking, test connection,
   and view help documentation
 * [[
 * **My Conversions** – Read-only activity monitor showing recent conversions with
   source, campaign, landing page, device type, and rating status
 * [[
 * **Link Tracking** – Auto-track clicks on phone (tel:), email (mailto:), and WhatsApp
   links with per-device and rating settings
 * [[
 * **Forms Integration** – Configure tracking for 10 form plugins (CF7, Ninja Forms,
   WPForms, Gravity Forms, Formidable, Elementor Pro, Forminator, Fluent Forms, 
   Avada, Quform) with per-form email link and field injection options
 * [[
 * **Debug Logs** – Real-time color-coded logging of form submissions and API responses
   for troubleshooting (auto-cleans after 7 days)

## Installation

#### Automatic Installation

 1. Log into your WordPress dashboard
 2. Go to **Plugins > Add New**
 3. Search for “ConversionQuality”
 4. Click **Install Now** and then **Activate**
 5. Go to **ConversionQuality > Settings**
 6. Enter your API key from [conversionquality.com](https://conversionquality.com)
 7. Enable automatic tracking
 8. Done! Start rating your leads.

#### Manual Installation

 1. Download the plugin ZIP file
 2. Go to **Plugins > Add New > Upload Plugin**
 3. Choose the ZIP file and click **Install Now**
 4. Click **Activate Plugin**
 5. Configure your API key in **ConversionQuality > Settings**

#### Configuration

**Basic Setup:**
 1. Get API key from conversionquality.com 2. Enter it in plugin
settings 3. Enable “Automatic Tracking” 4. Set “Conversions Limit” (how many to 
show in My Conversions tab)

**Form Plugin Integration (Optional):**
 1. Install any supported form plugin (CF7,
Ninja Forms, WPForms, Gravity Forms, Formidable, Elementor Pro, Forminator, Fluent
Forms, Avada, Quform) 2. Go to **ConversionQuality > Forms** tab 3. Enable “Forms
Integration” 4. Configure per-form tracking settings 5. Rating links will auto-appear
in form notification emails

**Conversion Monitor:**
 Latest conversions appear in the My Conversions tab with
source, campaign, and rating status.

## FAQ

### Do I need a ConversionQuality account?

Yes. This plugin connects to the ConversionQuality platform. You can sign up for
a free trial at [conversionquality.com](https://conversionquality.com).

### Does this work with Google Ads?

Yes! Automatically captures gclid (Google Click ID) and all UTM parameters from 
Google Ads campaigns.

### Does this work with Facebook Ads?

Yes! Captures fbclid (Facebook Click ID) and UTM parameters from Facebook/Instagram
campaigns.

### Does this replace Google Analytics?

No, it complements it. Google Analytics shows traffic and conversions. ConversionQuality
adds QUALITY ratings to understand which traffic converts to actual business.

### Is Contact Form 7 required?

No. The plugin works standalone for tracking conversions. Form integration (CF7,
Ninja Forms, WPForms, Gravity Forms, Formidable, Elementor Pro, Forminator, Fluent
Forms, Avada, Quform) adds automatic form submission tracking + email rating links.

### Does this use cookies?

No cookies. The tracker uses localStorage (client-side) to temporarily store visit
data like landing page and referrer. Conversion data is then sent to ConversionQuality
servers via HTTPS API.

### Is this GDPR compliant?

Yes. We anonymize IPs, don’t use cookies, and allow data deletion on request. See
Privacy Policy for full details.

### Will this slow down my site?

No. The tracker.js file is tiny (< 10KB) and loads asynchronously. Zero impact on
page speed.

### Can I use this for multiple websites?

Yes, but each site needs its own ConversionQuality account/API key. Contact us for
agency/multi-site pricing.

### What happens to my data if I uninstall?

Data on ConversionQuality platform remains (you own it). WordPress options are deleted
cleanly. You can request full data deletion from your ConversionQuality account.

### How do I track specific buttons or links?

Add the attribute `data-cq-track="button_name"` to any link or button:

    ```
    <a href="/contact" data-cq-track="contact_button">Contact Us</a>
    ```

### Can I see leads outside WordPress?

Yes, you can also access your full dashboard at conversionquality.com

### How does CF7 integration work?

When someone submits a Contact Form 7:
 1. A conversion is automatically registered
in ConversionQuality 2. A rating link is added to the email you receive 3. Click
the link to rate that specific lead (no WordPress login needed)

### Does CF7 integration require database changes?

No, it works server-side. No database modifications needed.

### How do form conversions appear in my dashboard?

Form submissions appear with the name `form_cf7_{id}` where {id} is the form ID.
Example: `form_cf7_123`

### Do I need tracker.js for forms to work?

No. CF7 integration works independently from the JavaScript tracker. Conversions
are registered server-side when forms are submitted.

### How do I get support?

 * **Documentation**: [conversionquality.com/docs](https://conversionquality.com/docs)
 * **Email Support**: support@conversionquality.com
 * **WordPress Forum**: Use the support forum here

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“ConversionQuality” is open source software. The following people have contributed
to this plugin.

Contributors

 *   [ gerardcuenca ](https://profiles.wordpress.org/gerardcuenca/)

[Translate “ConversionQuality” into your language.](https://translate.wordpress.org/projects/wp-plugins/conversionquality)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/conversionquality/),
check out the [SVN repository](https://plugins.svn.wordpress.org/conversionquality/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/conversionquality/)
by [RSS](https://plugins.trac.wordpress.org/log/conversionquality/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 2.2.2 (2026-03-09)

 * **Changed:** Automatic tracking is now **disabled by default** on fresh installs—
   site administrator must opt in explicitly (WordPress.org guideline compliance)
 * **Removed:** `data-cookieconsent="ignore"` attribute from injected script tags—
   tracker respects any CMP configured by the site owner
 * **Security:** Quform adapter `get_form_id_from_post()` now verifies that at least
   one `quform_*` POST key is present before processing, preventing spoofed POST
   requests from triggering conversion registration
 * **Security:** Removed generic `form_id` fallback from Quform adapter (was unsafe—
   any POST with that key could trigger the adapter)
 * **Security:** Divi adapter now sanitizes POST key names with `sanitize_key()`
   before logging, preventing stored XSS via crafted POST key names
 * **Docs:** Added required “External Services” section to readme.txt disclosing
   all communication with ConversionQuality servers

#### 2.2.1 (2026-03-02)

 * **Fixed:** CF7 and Ninja hidden fields (first_url, screen_size, referrer) were
   silently ignored since v2.2.0 due to prefix mismatch
 * **Improved:** Form adapters now use `convqual_*` as primary field names with `
   cq_*` backwards-compatible fallback
 * **Improved:** CF7 adapter injects both `convqual_*` and `cq_*` field names for
   third-party integration compatibility

#### 2.2.0 (2026-02-26)

 * **Security:** Removed unverified `$_POST` fallbacks from Elementor adapter (CSRF
   hardening)
 * **Changed:** All internal prefixes renamed from `cq_` to `convqual_` (WordPress.
   org compliance: 4+ char prefix)
 * **Added:** Automatic migration of existing settings from `cq_*` to `convqual_*`
   options (transparent to users)
 * **Improved:** Uninstall cleanup now removes both old and new option names
 * No breaking changes — existing installations are migrated automatically on first
   admin load

#### 2.1.2 (2026-02-23)

 * **Improved:** Moved all inline scripts and styles to enqueued external files (
   WordPress coding standards)
 * **Improved:** All function names now use proper `cq_` prefix
 * **Fixed:** Clarified GDPR/localStorage description in readme (no longer contradictory)

#### 2.1.1 (2026-02-17)

 * **Fixed:** Elementor Pro Forms adapter now compatible with PRO Elements (GPL 
   fork)
 * **Fixed:** Form detection expanded to include Elementor templates (theme builder,
   popups, global widgets)
 * **Fixed:** Forms inside templates are auto-enabled at runtime when not found 
   in the tracked list
 * **Improved:** All Elementor form handlers protected with try/catch to prevent
   fatal errors
 * **Improved:** Safe data extraction with $_POST fallback when Form_Record is unavailable
 * **Technical:** Removed class_exists check for Forms\Module (not loaded during
   AJAX in PRO Elements)
 * **Technical:** Added form_submitted hook as additional fallback for PRO Elements
   compatibility

#### 2.1.0 (2026-02-14)

 * **Changed:** “My Conversions” tab is now a read-only activity monitor (no more
   rating from WordPress)
 * **Removed:** Star rating buttons, notes field, and “Unreachable” button from 
   conversion cards
 * **Removed:** “Rating disabled” warning for email-link conversions
 * **Removed:** Expandable details section (IP, gclid, screen size)
 * **Added:** Device type detection (mobile/desktop icon) based on screen size
 * **Added:** Landing page path displayed on each conversion card
 * **Added:** “Pending” status badge for unrated conversions
 * **Added:** “View full dashboard on ConversionQuality.com” link
 * **Improved:** Time display now uses WordPress locale (translatable via human_time_diff)
 * **Improved:** Tab URL changed from `tab=leads` to `tab=conversions`
 * **Cleaned:** Removed all rating JavaScript (admin.js) and related CSS
 * **Cleaned:** Removed AJAX rating endpoint and unused i18n strings
 * Rating is now done exclusively via email links or ConversionQuality.com dashboard

#### 2.0.0 (2026-02-07)

 * **New:** Multi-form plugin support – now integrates with 10 form plugins: Contact
   Form 7, Ninja Forms, WPForms, Gravity Forms, Formidable Forms, Elementor Pro,
   Forminator, Fluent Forms, Avada Forms, Quform
 * **New:** Secret Key for secure API operations (reading leads, rating). API Key
   is now public-only (tracking)
 * **New:** Per-form settings grouped by plugin – each form has independent tracking,
   email link, and field injection options
 * **New:** Adapter architecture – shared logic with thin adapters per form plugin
 * **Improved:** GSheetConnector/Zapier field injection now works for all form plugins
 * 100% backwards compatible – existing CF7 setups continue working without changes

#### 1.2.1 (2026-01-25)

 * **Fixed:** WP Mail SMTP compatibility – resolved conflict that caused CF7 emails
   to fail
 * Compatible with WP Mail SMTP, Post SMTP, FluentSMTP, and other SMTP plugins

#### 1.2.0 (2026-01-21)

 * **New:** Per-form tracking configuration – enable/disable tracking for each CF7
   form individually
 * **New:** Per-form email link and field injection settings
 * **New:** Default settings for newly created forms
 * **Improved:** Event names now use form title instead of ID (e.g., `cf7_contact_form`
   instead of `form_cf7_123`)

#### 1.1.2 (2026-01-20)

 * **New:** Additional fields for GSheetConnector: `cq_id`, `cq_timestamp`, `wp_datetime`

#### 1.1.1 (2026-01-20)

 * **Fixed:** SSL certificate errors on some hosting providers (`sslverify` compatibility)

#### 1.1.0 (2025-01-02)

 * **New:** Developer hook `cq_conversion_registered` for third-party integrations
 * **New:** Optional `cq_rating_url` field injection into CF7 posted data (for GSheetConnector,
   Zapier, etc.)

#### 1.0.6 (2025-12-02)

 * **Fixed:** Rating links now appear correctly in CF7 emails when duplicate detection
   is triggered
 * **Fixed:** Backend API returns existing token for duplicate conversions

#### 1.0.5 (2025-01-05)

 * **Improved:** WordPress Coding Standards (WPCS) compliance for WordPress.org 
   approval
 * **Added:** Transients cache system for API calls (5-minute cache duration)
 * **Improved:** Dashboard loads instantly from cache, significantly reducing server
   load
 * **Improved:** User-friendly error messages with clear, actionable guidance
 * **Improved:** Better error handling for API connection failures with specific
   messages
 * **Improved:** Automatic cache invalidation when rating leads to ensure fresh 
   data
 * **Fixed:** Proper sanitization of $_SERVER variables following WordPress security
   standards
 * **Fixed:** Missing translations for “Campaign:”, “View page”, “Rated:” in dashboard
 * **Technical:** Now uses WordPress native functions wp_get_referer() and is_ssl()
 * **Technical:** Proper escaping of HTML attributes with esc_attr() throughout 
   the plugin
 * **Performance:** Significant speed improvement on admin pages due to caching 
   layer
 * **Quality:** Code ready for WordPress.org submission with full standards compliance

#### 1.0.4 (2025-01-04)

 * **Fixed:** Critical IP detection bug – now captures real client IP instead of
   server IP
 * **Improved:** Cloudflare compatibility with CF-Connecting-IP header detection
 * **Improved:** Proxy/load balancer support with X-Forwarded-For parsing
 * **Added:** Automatic IP validation with fallback mechanism
 * **Technical:** New get_real_client_ip() method with priority hierarchy (CF-Connecting-
   IP > X-Forwarded-For > REMOTE_ADDR)
 * **Backend:** API now correctly prioritizes POST[‘ip’] over header detection
 * **Impact:** Conversions now correctly attributed to actual visitor IPs, not server
   IPs
 * **Compatibility:** Works with Cloudflare, Nginx proxy_pass, Apache mod_proxy,
   and load balancers

#### 1.0.3 (2025-01-03)

 * **Added:** Full internationalization (i18n) system with text domain support
 * **Added:** Complete Spanish translation (conversionquality-es_ES.po/mo) with 
   ~150 strings
 * **Added:** Complete English translation (conversionquality-en_US.po/mo) with 
   ~150 strings
 * **Added:** Python script (generate_mo.py) to compile .po to .mo files with correct
   UTF-8 encoding
 * **Added:** New Debug tab with real-time logging of CF7 submissions and API calls
 * **Improved:** Auto-cleanup of logs after 7 days (max 50 entries for privacy/performance)
 * **Improved:** Email translations now respect site language with switch_to_locale(),
   not admin user locale
 * **Fixed:** UTF-8 encoding for Spanish characters (áéíóú, ñ) – uses HTML entities
   in emails
 * **Fixed:** Emoji compatibility in emails (📈 instead of direct emoji)
 * **Backend:** track.php now generates tokens ALWAYS, not only when sending email(
   needed for CF7)
 * **Backend:** rate.php now allows rating leads with enviar_valoracion=0
 * **Backend:** dashboard.php shows ratings correctly (fixed verification order)

#### 1.0.2

 * **Added:** Contact Form 7 integration with automatic conversion tracking
 * **Added:** Email rating links in CF7 notification emails (sent to admin only,
   not form submitter)
 * **Added:** Forms configuration tab in admin settings
 * **Added:** New CQ_Forms class for handling form integrations
 * **Improved:** HTML email formatting with nl2br() for proper structure
 * **Improved:** Token generation reliability for rating links
 * **Fixed:** Emails only sent to admin, never to user submitting the form
 * **Fixed:** No duplicate emails when CF7 integration is active

#### 1.0.1

 * **Improved:** Error logging and debugging capabilities
 * **Improved:** API connection reliability
 * **Fixed:** Various stability improvements

#### 1.0.0

 * Initial release
 * Dashboard widget with lead ratings (1-5 stars)
 * Automatic tracker.js injection
 * API key validation with “Test Connection” button
 * Basic Contact Form 7 support
 * Multi-language foundation
 * UTM parameters and click ID tracking (gclid, fbclid, msclkid)

## មេតា

 *  Version **2.2.2**
 *  Last updated **3 សប្ដាហ៍ មុន**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 5.0 or higher **
 *  Tested up to **6.9.4**
 *  PHP version ** 7.4 or higher **
 *  Language
 * [English (US)](https://wordpress.org/plugins/conversionquality/)
 * Tags
 * [analytics](https://km.wordpress.org/plugins/tags/analytics/)[contact form 7](https://km.wordpress.org/plugins/tags/contact-form-7/)
   [conversion tracking](https://km.wordpress.org/plugins/tags/conversion-tracking/)
   [google ads](https://km.wordpress.org/plugins/tags/google-ads/)
 *  [Advanced View](https://km.wordpress.org/plugins/conversionquality/advanced/)

## Ratings

No reviews have been submitted yet.

[Add my review](https://wordpress.org/support/plugin/conversionquality/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/conversionquality/reviews/)

## Contributors

 *   [ gerardcuenca ](https://profiles.wordpress.org/gerardcuenca/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/conversionquality/)

## បរិច្ចាក

Would you like to support the advancement of this plugin?

 [ បរិច្ចាក ទៅឲ្យកម្មវិធីបន្ថែមនេះ ](https://conversionquality.com)