Title: Fullmetrix Reporting, Analytics &amp; Marketing for WooCommerce
Author: fullmetrix
Published: <strong>7 ខែ​មេសា, 2026</strong>
Last modified: 23 ខែ​សីហា, 2026

---

ស្វែងរក កម្មវិធីបន្ថែម

![](https://ps.w.org/fullmetrix/assets/banner-772x250.png?rev=3503557)

![](https://ps.w.org/fullmetrix/assets/icon-256x256.png?rev=3500440)

# Fullmetrix Reporting, Analytics & Marketing for WooCommerce

 By [fullmetrix](https://profiles.wordpress.org/fullmetrix/)

[Download](https://downloads.wordpress.org/plugin/fullmetrix.1.6.3.zip)

 * [Details](https://km.wordpress.org/plugins/fullmetrix/#description)
 * [Reviews](https://km.wordpress.org/plugins/fullmetrix/#reviews)
 *  [Installation](https://km.wordpress.org/plugins/fullmetrix/#installation)
 * [Development](https://km.wordpress.org/plugins/fullmetrix/#developers)

 [Support](https://wordpress.org/support/plugin/fullmetrix/)

## Description

**Fullmetrix is a WooCommerce analytics and reporting platform built to help ecommerce
teams understand performance, find growth opportunities and make better marketing
decisions.**

Connect your store and explore WooCommerce sales, orders, customers, products, subscriptions
and marketing performance from one clear dashboard.

Track the metrics that matter: net revenue, average order value, customer lifetime
value, repeat purchases, cohort retention, product performance, refunds, subscriptions
and abandoned carts.

Fullmetrix is a hosted analytics service. A Fullmetrix account is required to connect
your WooCommerce store.

#### WooCommerce analytics that lead to action

Go beyond standard WooCommerce reports and generic web analytics. Fullmetrix transforms
your store data into ecommerce insights you can use to improve acquisition, retention,
merchandising and profitability.

 * Monitor gross and net revenue, orders, refunds and average order value
 * Analyze customers, products, variations, categories and countries
 * Track customer lifetime value, repeat purchase rate and retention
 * Compare cohorts to understand how customer behavior changes over time
 * Explore subscription revenue, active subscriptions and recurring customers
 * Follow abandoned carts and customer activity in real time
 * Create reusable customer, order and product segments
 * Consolidate multiple ecommerce stores in one reporting workspace

If you are looking for an alternative to Metorik, Triple Whale, Putler or other 
ecommerce analytics platforms, Fullmetrix brings reporting, customer intelligence
and marketing activation together in one workspace.

#### Understand your customers

Identify your most valuable customers, first-time buyers, repeat purchasers, inactive
customers and customers at risk of churn.

Use ecommerce segmentation to create audiences based on purchasing behavior, order
history, products, location, customer value and other WooCommerce data.

Build segments for VIP and high-LTV customers, first-time and repeat buyers, abandoned
carts, inactive customers, subscription customers and product-based audiences.

#### Measure retention with LTV and cohort analysis

Revenue alone does not tell you whether your store is building lasting growth. Fullmetrix
helps you measure customer lifetime value, repeat purchases and cohort retention.

Compare customer groups by acquisition period and see when they return, how often
they order and how much revenue they generate over time.

#### Analyze products and merchandising

Discover which products, variations and categories generate the most sales. Explore
product performance, customer purchase patterns, frequently bought-together products,
sales by country and historical pricing data.

#### Connect analytics with marketing

Turn ecommerce insights into marketing audiences. Create customer segments and use
them across acquisition and retention workflows, including audience activation for
Meta Ads, Google Ads and TikTok Ads.

Connect complementary data sources such as GA4, Google Search Console and advertising
platforms to understand store and campaign performance from the same workspace.

#### Built for WooCommerce performance

Fullmetrix synchronizes store data in the background and performs reporting outside
your WordPress database. The connector supports WooCommerce HPOS and WooCommerce
Subscriptions.

#### Get started in 2 minutes

 1. Create your Fullmetrix account on [fullmetrix.com](https://fullmetrix.com)
 2. Install this plugin and paste your connection code
 3. Open your Fullmetrix dashboard and start growing

### External services

This plugin connects your WooCommerce store to the Fullmetrix platform ([fullmetrix.com](https://fullmetrix.com)).
It relies on the following external service:

#### Fullmetrix API

**What it is:** Fullmetrix is an e-commerce analytics platform that aggregates and
analyzes your store data.

**What data is sent and when:**

 * **On connection (one-time):** Your store URL, plugin version, WooCommerce version,
   currency, timezone, and locale are sent to `https://fullmetrix.com/api/plugin/
   register` when you enter your connection code and click “Connect”.
 * **On page load (frontend):** The plugin loads a JavaScript tracker (`t.js`) from`
   https://fullmetrix.com/t.js` on all public pages. This script collects anonymous
   visitor browsing data (page views, cart activity) and sends it to `https://fullmetrix.
   com/api/webhooks/events`.
 * **On configuration check:** The plugin periodically fetches its remote configuration
   from `https://fullmetrix.com/api/plugin/config` (cached for 5 minutes).
 * **On data sync (triggered from Fullmetrix dashboard):** Orders, customers, products,
   categories, coupons, refunds, and subscription data are exported to Fullmetrix
   when a sync is initiated.
 * **On real-time changes:** When orders, customers, products, or coupons are created
   or updated in WooCommerce, a webhook notification is sent to `https://fullmetrix.
   com/api/webhooks/ecommerce`.

All communications use HTTPS and are authenticated with HMAC-SHA256 signatures. 
No data is sent to any third party other than the Fullmetrix service.

 * [Fullmetrix Terms of Service](https://fullmetrix.com/terms)
 * [Fullmetrix Privacy Policy](https://fullmetrix.com/privacy)

### Privacy Policy

This plugin connects your WooCommerce store to the Fullmetrix service ([fullmetrix.com](https://fullmetrix.com)).
See the “External services” section above for full details on data transmission.
See the [Fullmetrix Privacy Policy](https://fullmetrix.com/privacy) for more details.

## Screenshots

[⌊Dashboard overview with revenue, orders, top products and top categories⌉⌊Dashboard
overview with revenue, orders, top products and top categories⌉[

Dashboard overview with revenue, orders, top products and top categories

[⌊Detailed sales, orders, products and customers analytics⌉⌊Detailed sales, orders,
products and customers analytics⌉[

Detailed sales, orders, products and customers analytics

[⌊Revenue analytics with gross and net revenue breakdown⌉⌊Revenue analytics with
gross and net revenue breakdown⌉[

Revenue analytics with gross and net revenue breakdown

[⌊Revenue by country and customer type⌉⌊Revenue by country and customer type⌉[

Revenue by country and customer type

[⌊Orders list with status, customer and value⌉⌊Orders list with status, customer
and value⌉[

Orders list with status, customer and value

[⌊Customers list with lifetime value and order history⌉⌊Customers list with lifetime
value and order history⌉[

Customers list with lifetime value and order history

[⌊Cohort analysis with retention curves⌉⌊Cohort analysis with retention curves⌉[

Cohort analysis with retention curves

[⌊Custom segments builder for targeted audiences⌉⌊Custom segments builder for targeted
audiences⌉[

Custom segments builder for targeted audiences

[⌊Top sellers across products, variations and categories⌉⌊Top sellers across products,
variations and categories⌉[

Top sellers across products, variations and categories

## Installation

 1. In your WordPress dashboard, go to Plugins > Add New
 2. Search for “Fullmetrix” and click Install
 3. Activate the plugin
 4. Go to WooCommerce > Fullmetrix
 5. Enter your connection code from [fullmetrix.com](https://fullmetrix.com)
 6. Your store data starts syncing automatically

## FAQ

### Is Fullmetrix free?

Yes, you can get started for free at [fullmetrix.com](https://fullmetrix.com). No
credit card required to create your account and connect your store.

### How long does setup take?

Less than 2 minutes. Install the plugin, paste your connection code, and your store
data starts flowing into your dashboard automatically.

### Will Fullmetrix slow down my store?

No. All syncing happens silently in the background. Your customers will not notice
anything and your site speed stays exactly the same.

### What kind of insights will I get?

Revenue trends, conversion data, top-selling products, customer lifetime value, 
cohort retention, abandoned cart recovery, audience segments, and much more — everything
you need to make smarter marketing decisions and grow your store.

### Can I use Fullmetrix to run ads?

Yes. Build customer segments inside Fullmetrix and sync them directly to Meta Ads,
Google Ads and TikTok Ads to lower your customer acquisition cost and reach the 
right audience.

### Does it work with WooCommerce Subscriptions?

Yes. Subscription revenue and recurring customers are tracked automatically alongside
your one-time orders.

### What external service does the plugin connect to?

The plugin connects your WooCommerce store to the Fullmetrix service at [fullmetrix.com](https://fullmetrix.com).
Store data required for analytics and reporting is transmitted after a store administrator
explicitly configures the connection. Review the [Fullmetrix privacy policy](https://fullmetrix.com/privacy)
and [terms of service](https://fullmetrix.com/terms) before connecting your store.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“Fullmetrix Reporting, Analytics & Marketing for WooCommerce” is open source software.
The following people have contributed to this plugin.

Contributors

 *   [ fullmetrix ](https://profiles.wordpress.org/fullmetrix/)

[Translate “Fullmetrix Reporting, Analytics & Marketing for WooCommerce” into your language.](https://translate.wordpress.org/projects/wp-plugins/fullmetrix)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/fullmetrix/), check
out the [SVN repository](https://plugins.svn.wordpress.org/fullmetrix/), or subscribe
to the [development log](https://plugins.trac.wordpress.org/log/fullmetrix/) by 
[RSS](https://plugins.trac.wordpress.org/log/fullmetrix/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.6.3

 * Added: displayed customer prices, regular prices and sale prices are included
   for products and variations
 * Added: order lines include tax-inclusive pre-coupon prices for reliable historical
   price reconstruction

#### 1.6.2

 * Added: customer WordPress role and roles are now included in customer sync payloads,
   enabling role-based segmentation
 * Added: the tracking script now respects the tracker on/off toggle configured 
   in the Fullmetrix dashboard

#### 1.6.1

 * Renamed: plugin title updated to comply with the WordPress.org plugin directory
   naming guidelines

#### 1.6.0

 * Fixed: stream truncation on long product catalogs caused by PHP ob_gzhandler;
   gzip is now delegated to the web server (Apache mod_deflate / nginx) like the
   PrestaShop connector already does

#### 1.5.1

 * Renamed: plugin title updated to reflect the full feature set

#### 1.5.0

 * Added: brand export from native product_brand taxonomy (WooCommerce 9.4+), Perfect
   Brands (pwb-brand) and YITH brands
 * Added: fallback to _brand and pa_marque post meta, plus brand/marque product 
   attributes
 * Added: variations inherit the parent product brand

#### 1.4.3

 * Added: order line item defense — woocommerce_checkout_create_order_line_item 
   hook forces gift line to qty=1 + total=0 even if the cart was tampered with before
   checkout

#### 1.4.2

 * Improved: Gift product line now displays at 0 EUR directly in the cart instead
   of full price plus a separate discount line

#### 1.4.1

 * Fixed: Gift coupons no longer set product_ids, so WooCommerce validation passes
   on an empty cart and the gift product is auto-added on apply
 * Improved: only the flagged gift line receives the 100% discount, regardless of
   other items in the cart

#### 1.4.0

 * Fixed: Gift coupon now auto-adds the offered product to the cart on apply, instead
   of failing validation when the cart is empty
 * Added: Anti-cheat for gift coupons — gift line is locked to quantity 1, only 
   the flagged line receives the 100% discount, manually-added copies of the same
   product keep their full price
 * Improved: Variation gift coupons store the variation ID directly so the correct
   variation is added to the cart

#### 1.3.0

 * Added: Native marketing consent checkbox on classic and Blocks checkout
 * Added: Consent persisted as order meta `_fullmetrix_marketing_opt_in_consent`
   and forwarded to Fullmetrix
 * Added: WC Blocks integration via Store API extension namespace `fullmetrix-checkout`
 * Fixed: Signed plugin config endpoint used seconds instead of milliseconds for
   HMAC timestamp

#### 1.2.1

 * Added: Auto-add gift product to cart when a Fullmetrix gift coupon is applied
 * Added: Coupon meta `_fullmetrix_gift_product` for marking gift coupons
 * Improved: Only auto-added gift items are removed when the coupon is removed (
   manually-added items preserved)

#### 1.1.0

 * Added: Multi-language support (DE, ES, FR, IT, NL)
 * Added: Permalink support for Fullmetrix dashboard URLs
 * Added: External services documentation in readme
 * Improved: SEO optimizations and admin UI polish
 * Improved: Tracking and webhook reliability
 * Improved: Plugin slug and text domain alignment
 * Fixed: Removed unnecessary page auto-reload and verbose logs
 * Fixed: PHP syntax error in API class
 * Fixed: Summary cards padding

#### 1.0.3

 * Security: HMAC-SHA256 signed cart recovery URLs
 * Improved: Cart recovery link validation

#### 1.0.0

 * Initial public release on WordPress.org
 * Automatic sync of orders, customers, products, categories, coupons, and refunds
 * High-performance streaming export with keyset pagination
 * Incremental sync support for optimal performance
 * Abandoned cart tracking
 * HPOS (High-Performance Order Storage) fully compatible
 * HMAC-SHA256 authenticated API communication
 * WooCommerce Subscriptions support

## មេតា

 *  Version **1.6.3**
 *  Last updated **5 ថ្ងៃ មុន**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 6.2 or higher **
 *  Tested up to **7.1**
 *  PHP version ** 7.4 or higher **
 *  Language
 * [English (US)](https://wordpress.org/plugins/fullmetrix/)
 * Tags
 * [customer segmentation](https://km.wordpress.org/plugins/tags/customer-segmentation/)
   [ecommerce analytics](https://km.wordpress.org/plugins/tags/ecommerce-analytics/)
   [woocommerce](https://km.wordpress.org/plugins/tags/woocommerce/)[woocommerce analytics](https://km.wordpress.org/plugins/tags/woocommerce-analytics/)
   [woocommerce reports](https://km.wordpress.org/plugins/tags/woocommerce-reports/)
 *  [Advanced View](https://km.wordpress.org/plugins/fullmetrix/advanced/)

## Ratings

No reviews have been submitted yet.

[Your review](https://wordpress.org/support/plugin/fullmetrix/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/fullmetrix/reviews/)

## Contributors

 *   [ fullmetrix ](https://profiles.wordpress.org/fullmetrix/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/fullmetrix/)